Refurb, a prominent provider of refurbished IT hardware, has become an Open Icecat sponsor, offering resellers enhanced access to product data. Acquired by Egiss in 2022, Refurb benefits from the support of a leading IT logistics company, significantly boosting its capacity to refurbish IT equipment. This partnership strengthens Refurb’s environmental impact by extending the lifecycle of IT products, aligning with its mission to promote sustainability. Egiss continues to enhance Refurb’s global reach and operational efficiency, serving clients in over 130 countries.

Resellers now have free access to detailed and organised product data through Icecat’s platform, including descriptions, marketing text and high-resolution images. Icecat’s compatibility with various data formats like JavaScript, XML, JSON and CSV ensures seamless integration into e-commerce platforms. Standard connectors for systems such as WooCommerce, PrestaShop, Magento, and Shopify further simplify this process, making it easier for resellers to incorporate product content.

Icecat’s platform also offers resellers a streamlined approach to managing and updating product information, ensuring accuracy and consistency across sales channels. This enhances online product positioning and visibility, leading to a better shopping experience for customers and potentially higher engagement and conversion rates. By improving data management and online visibility, Refurb and its resellers can drive sustainability efforts while boosting sales potential.